Madam, if i was married to you i should drink the coffee. Direct teaching of thinking as a skill cort cognitive research trust thinking. We promote the use of his methods and practical techniques to maximise creativity and constructive thinking for individuals and organisations. Lateral thinking sudan university of science and technology. Six thinking hats pink hat information available and needed red hat intuition, feelings and hunches. Lateral thinking is all about freeing up your imagination. Mr churchill sat down next to lady astor at dinner one day. Lateral thinking seeks a solution to a stubborn problem through unorthodox methods that would normally be ignored by logical thinking.
Teach yourself to think is the classic work of intelligent selfempowerment from worldrenowned writer and. Lateral thinking is the step by step process developed by dr. Why do some people always seem to have new ideas while others of equal intelligence never do. I am giving slideshare uses cookies to improve functionality and performance, and to provide you with relevant advertising. That may sound like an oxymoron, but indeed, he has studied and practiced lateral thinking since at least the 1960s, and therefore has been able to develop a system that will work every time, and not just a series of hit. Mr churchill, if i was married to you i should put poison in your coffee. Over 35 years after the publication of his first book, the mechanism of mind, the basic principles he outlined are now mainstream thinking in the mathematics of selforganising systems and. He calls one vertical thinking, which uses the processes of logicthe traditional, historical method. Soon you will be looking at problems from a variety of angles and offering up solutions that are as ingenious as they are effective. He calls the other lateral thinking, which involves disrupting an apparent thinking sequence and arriving at the solution from another angle. A worldrenowned writer and philosopher, he is the leading authority in the field of creative thinking and the direct teaching of thinking as a skill. With a starstudded portfolio of clients, almost exclusively from the world of culture and urban sport, including nike, converse or sonar, lateral thinking works on projects that showcase. Break through the blocks and win your inner creative battles by steven pressfield audio book summary. Lateral thinking methods provide a deliberate, systematic process that will result in innovative thinking.
He has held appointments at the universities of oxford, london, cambridge and harvard. He is widely regarded as the leading authority in the direct teaching of thinking as a skill. Robert weisberg, a cognitive psychologist, argues that there is insufficient evidence for. He is best known as the originator of the term lateral thinking structured creativity and the leading proponent of the deliberate teaching of thinking in schools. Pmi plus, minus, interesting is a retrospective activity that encourages participants in a discussion to look at an idea from more than one viewpoint. He originated the concept of lateral thinking and developed formal techniques for deliberate creative thinking. Over 35 years after the publication of his first book, the mechanism of mind, the basic principles he outlined are now mainstream thinking in the mathematics of selforganising systems and in the design of neurocomputers. He also holds a phd from cambridge and an md from the university of malta.
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